Anyone who has ever heard me speak at a SHRA conference would say that I've been a proponent of Facebook since I could join it in 2007. What once was the online yearbook for one college has turned into a 400 million user population, which is 100 million more people than there are in the United States. Facebook is bigger than the US.
W O W!
Today Facebook is holding its, I think, 3rd #f8 conference down in San Francisco. Today they launched what they call "Open Graph." In short hand, this is a way for them to link everything on the web, make it personal to you, and in my mind, start the official takeover of the world. All you do is like stuff and Facebook does the rest.
Do you Facebook yet? More importantly, does your company Facebook yet? Are you leveraging the power of those 400 million people?
Cool Works does and here's how we do it.
- We have individuals and companies "like" us on our CoolWorks.com fan page . Anyone reading this should go do that right now! : )
- We add employers who have pages on Facebook to our Favorites list. We would love for all of the employers who use CoolWorks.com for their summer job advertising to like us and Add CoolWorks.com to their Page's Favorites List. We'll be happy to reciprocate.
- We post all active jobs and profiles to our Facebook page.
- We have a Facebook widget on our social network, My CoolWorks.
- We link to our Facebook fan page from our main website, CoolWorks.com.
Together, we can use this power to our advantage. I'll keep following this story, and report what I can about what we should be doing to leverage Facebook. They are certainly leveraging us.
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